Since the move to the sidewalk areas outside The Alma Hotel and Fino’s in Hill Street Willunga, as the market grew out of their original location, there have been quite a few changes. The new brand with the pitch fork logo, the introduction of the community membership scheme and the engagement of administration, book-keeping and marketing staff all demonstrate that this is a serious business.
The chair of the Willunga Farmers Market, Jude McBain says, “…we see ourselves [the committee] as managing a multimillion dollar business – it’s about people’s livelihoods. People put their trust in us as we have helped farmers to say goodbye to the packing shed and be brave by selling all their produce via the market.”
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